Enterprise communications are on the cusp of a revolutionary transformation as advanced technologies like Internet of Things (IoT), artificial intelligence, including AI-assisted search, and virtual and augmented reality arrive to solve real-world collaboration challenges while enabling new services and capabilities.

UCaaS is growing as more and more organizations look to take advantage of improved agility, access to new collaboration features, and reduce costs by shifting their unified communications platforms to the cloud. As a result, UCaaS offerings are rapidly expanding both from traditional service providers looking to expand their business portfolios as well as from over-the-top software-as-a-service vendors building their UCaaS offerings from scratch. Succeeding in this growing, and increasingly competitive market, means successfully aligning your offerings with buyer demand.